Seek North’s Adaptogenic Kombucha Rolling Out Throughout the Northeast

In the spirit of bidding adieu to a year that was harrowing for so many and laying the groundwork for a better 2021, the Seek North team did a soft launch of Seek Vitality, our newest flavor, last December.

The enthusiastic reception inspired us to begin rolling out Seek Vitality to stores across the Northeast! This spring and summer, keep your eyes peeled for the signature blue hue of Seek Vitality on the shelves of your local markets.

We love Seek Vitality because of the many ways it engages with our senses. The aforementioned unique blue color and the refreshing sparkling sensation complement the dynamic flavor profile. And, like all of our kombuchas, Seek Vitality facilitates improved gut health, which significantly contributes to overall immunity—which is as important as ever right now. The beverage includes fresh-pressed ginger and organic white grape juice, ingredients that complement the citrusy and subtly clove-like taste of holy basil and the rich, earthy flavor of blue spirulina.

These latter two ingredients make Seek Vitality the first adaptogenic offering from Seek North. This herb and superfood pairing boasts a wide array of health benefits, which was another factor that our early testers identified as a great property of the drink.

Holy basil is an adaptogen, a type of plant that is used medicinally to stabilize the body, facilitate natural physiological functioning, and help the body resist and overcome stress. It also carries with it beneficial minerals such as calcium, zinc and iron. In a time where most of us are coping with varying degrees of stress (and even—if we dare say it—feeling rather ‘blue’), the benefits of this plant are especially appealing.

Blue spirulina is just as versatile an ingredient. This superfood gives Seek Vitality its signature blue-teal color, but its inclusion in the beverage isn’t just for aesthetic purposes. It is dense with a bunch of important nutrients including manganese, protein, Vitamin B, and iron, and it is also known for giving invigorating energy boosts.

The combination of holy basil and blue spirulina makes this ‘booch particularly effective when it comes to vitality. All of our kombuchas have amazing health benefits, but Seek Vitality is especially functional and designed for the times we are all in.

Like the other Seek North flavors, Vitality is alcohol-extracted, certified organic and certified kosher, and 100% raw, all-natural, and undiluted.

Find Seek Vitality and all of our other flavors by using our store locator -here-.

A New Blue Hue (Seek Vitality) on a Shelf Near You!